Vintage Saskatchewan Matchbook Covers – Lot of 10 Tall Covers – Co-op Feeds, Massey-Ferguson MF 300 Combine, Dunlop Tires Melfort, Marcotte Motors Hudson Bay, White Rose Service Cupar

Ten tall-format matchbook covers from Saskatchewan's farm-and-highway country — garages, tire dealers, Co-ops, and bulk agents from towns most maps make you squint to find. Three Co-op covers anchor the lot, including a red Co-op Feeds cover with Co-op Red Label Flour on its back, and a Massey-Ferguson cover picturing the MF 300 combine and the new MF 34 swather does the farm work. The rest is pure prairie automotive history: Dunlop Tires from Melfort, a Ford–Monarch dealer in Hudson Bay dating itself 1923–1954 on a Firestone tire cover, Perfect Circle piston rings from Prince Albert, Mintex brake linings from the Crooked River Garage (Phone 2!), White Rose Service in Cupar (Phone 3), and a Gulf bulk agent in Weekes. Phone numbers with one digit — that's how old these are.

Details
Type: Matchbook covers, tall format (covers only — matches removed, flattened for collecting, as is standard)
Quantity: 10 covers

1. Dunlop Tires — "Bob" Reevie, Representative, Northern Auto Parts, Melfort, Sask., Phone 2644; road scene artwork; back reads "Dunlop — Founders of the Pneumatic Tire Industry"; Eddy Match Co. Limited, Canada
2. Zenon Park Store — Co-op; "See your Co-op first at the Zenon Park Store"; "Use Co-op Products"; green cover; Strike Rite Matches Ltd., London, Ont.
3. Co-op "A Sign of Service" — "People Working Together"; "Prices and quality controlled through ownership"; the Co-operative Principles printed in full (open membership, democratic control, limited interest on capital, patronage refunds); Strike Rite Matches Ltd., London, Ont.
4. Ben Gayowski Automotive Supplies Ltd. — Prince Albert, Sask.; Perfect Circle piston ring sets, "Chrome 2 in 1 — A Sure Bet in One Set"; Eddy Match Co. Limited, Canada
5. Marcotte Motors — Hudson Bay, Sask.; Ford–Monarch dealer, "1923–1954"; Firestone Town & Country Tire, "The All-Season Tire — silent on pavement, traction in mud, snow, ice"; Strike Rite Matches Ltd., London, Ont.
6. Mintex Brake and Clutch Linings — "The Sure Sign of Safety"; for Crooked River Garage, Ford Cars and Trucks Sales & Service, Crooked River, Sask., Phone 2; Eddy Match Co. Limited
7. G. McLay, White Rose Service — Cupar, Sask., Phone 3; "A Phone Call Will Bring It"; tall-ship artwork; Premier Matches Ltd., Montreal, Que.
8. Co-op Feeds — "Concentrates & Complete Feeds"; "Better Feed for Every Need"; balanced feeds sack artwork; reverse panel advertises Co-op Red Label Flour, distributed by Interprovincial Co-operatives Limited, Winnipeg, Canada; Eddy Match Co. Limited, Canada
9. Massey-Ferguson — photo cover with the MF 300 Combine and the "New MF 34 Swather"; back reads "Compliments of Your Massey-Ferguson Dealer" with the MF logo; Foremost Matches (Japan)
10. Walter Gimas, Gulf Agent — Weekes, Sask.; bulk gas & oil, Phone 278-2864; Walter & Judy, Proprietors; winter ski scene, "We appreciate your patronage"; Eddy Match Company Limited, Canada
    Age/Era: 1950s–1960s (the Marcotte Motors cover is dated 1923–1954 on its face)
    Materials: Printed card stock
    Completeness: Lot as found and pictured
    Functionality: Collectible advertising ephemera; suitable for framing or album display
    Included: 10 x Saskatchewan matchbook covers as listed above

Condition
Fair to good collectible condition — hard-working farm-country covers, sold as pictured. All ten are complete and legible with good colour on the printed faces; the Co-op Feeds and Massey-Ferguson covers are the strongest. Honest wear throughout: soiling and toning (heaviest on the plain backs), creasing, striker wear, and staple tears where the matches were removed. The Mintex striker is well worn and the Dunlop back is grubby. Nothing is missing its main artwork or text.

Pickup and Shipping Information
Local pickup in Saskatoon is available by arrangement, and cash is accepted at pickup.
Shipping is available throughout Canada and the United States, calculated at checkout by the total weight of your order (Canada from $5, US from $18 — full rate chart in the shipping policy). Oversized items may be quoted separately.
For shipped orders within Canada, payment is by Interac e-Transfer or PayPal. For US orders, payment is by PayPal. US buyers are responsible for any duties, tariffs, taxes, brokerage and import charges.

JAY'S MERCANTILE
Recycling the past, one item at a time.
Pacific Heights, Saskatoon, SK